HHS Awards $18.3M for HIV Communications Program to Family Health International
Contract Overview
Contract Amount: $18,267,334 ($18.3M)
Contractor: Family Health International
Awarding Agency: Department of Health and Human Services
Start Date: 2024-09-30
End Date: 2025-05-30
Contract Duration: 242 days
Daily Burn Rate: $75.5K/day
Competition Type: FULL AND OPEN COMPETITION
Number of Offers Received: 6
Pricing Type: TIME AND MATERIALS
Sector: Other
Official Description: HIV COMMUNICATIONS PROGRAM
Place of Performance
Location: DURHAM, DURHAM County, NORTH CAROLINA, 27701
Plain-Language Summary
Department of Health and Human Services obligated $18.3 million to FAMILY HEALTH INTERNATIONAL for work described as: HIV COMMUNICATIONS PROGRAM Key points: 1. The contract is for Marketing Consulting Services, supporting the CDC's HIV/AIDS prevention and awareness efforts. 2. Family Health International, a non-profit organization, is the contractor. 3. The contract was awarded under full and open competition. 4. The period of performance is 8 months, with a total duration of 242 days. 5. The contract type is Time and Materials.
Value Assessment
Rating: good
The award amount of $18.3M for 8 months of services appears reasonable given the scope of national health communications. Benchmarking against similar large-scale public health campaigns would provide further context.
Cost Per Unit: N/A
Competition Analysis
Competition Level: full-and-open
The contract was awarded through full and open competition, suggesting a robust price discovery process. This method typically leads to competitive pricing as multiple vendors have the opportunity to bid.
Taxpayer Impact: This contract supports a critical public health initiative, aiming to reduce HIV transmission and improve public health outcomes, representing a valuable use of taxpayer funds.
Public Impact
Supports national HIV/AIDS prevention and awareness campaigns. Aims to improve public health outcomes and reduce disease transmission. Leverages expertise in health communications for targeted outreach.
Waste & Efficiency Indicators
Waste Risk Score: 50 / 10
Warning Flags
- Potential for scope creep in Time and Materials contracts.
- Effectiveness of communication strategies needs ongoing monitoring.
Positive Signals
- Supports a vital public health mission.
- Awarded via full and open competition.
Sector Analysis
This contract falls within the professional services sector, specifically marketing and public relations, supporting a significant public health program. Benchmarks for similar government-wide marketing and consulting contracts would be relevant.
Small Business Impact
The contract was awarded through full and open competition, but there is no specific indication of small business participation or subcontracting goals within the provided data.
Oversight & Accountability
The Centers for Disease Control and Prevention (CDC) is responsible for overseeing this contract. Standard government oversight mechanisms for contract performance and financial management are expected to be in place.
Related Government Programs
- Marketing Consulting Services
- Department of Health and Human Services Contracting
- Centers for Disease Control and Prevention Programs
Risk Flags
- Potential for cost overruns with Time and Materials contract.
- Need for robust performance monitoring to ensure campaign effectiveness.
- Dependence on contractor's expertise for successful public health messaging.
Tags
marketing-consulting-services, department-of-health-and-human-services, nc, delivery-order, 10m-plus
Frequently Asked Questions
What is this federal contract paying for?
Department of Health and Human Services awarded $18.3 million to FAMILY HEALTH INTERNATIONAL. HIV COMMUNICATIONS PROGRAM
Who is the contractor on this award?
The obligated recipient is FAMILY HEALTH INTERNATIONAL.
Which agency awarded this contract?
Awarding agency: Department of Health and Human Services (Centers for Disease Control and Prevention).
What is the total obligated amount?
The obligated amount is $18.3 million.
What is the period of performance?
Start: 2024-09-30. End: 2025-05-30.
What is the specific breakdown of services to be provided under this contract, and how do they align with the CDC's strategic goals for HIV prevention?
The contract is for 'Marketing Consulting Services' for the HIV Communications Program. Specific services likely include strategy development, campaign design, media planning and placement, content creation, and performance evaluation. These services are intended to support the CDC's overarching goals of reducing HIV transmission, increasing testing and treatment, and combating stigma through targeted public awareness and education campaigns.
What are the key performance indicators (KPIs) for this contract, and how will the success of the HIV communications program be measured?
Key performance indicators would likely focus on campaign reach, engagement rates, message recall, changes in public knowledge or attitudes regarding HIV, and ultimately, impact on behavioral outcomes like increased testing or reduced transmission rates. The CDC will monitor these KPIs to assess the effectiveness of the contractor's strategies and ensure the program meets its public health objectives.
Given the Time and Materials contract type, what measures are in place to control costs and prevent overruns throughout the performance period?
Time and Materials contracts require careful monitoring. The CDC will likely implement strict oversight of labor hours, direct costs, and material purchases. Establishing clear ceilings, requiring detailed reporting, and conducting regular reviews of expenditures against the contract's estimated value are crucial to managing costs and ensuring taxpayer funds are used efficiently.
Industry Classification
NAICS: Professional, Scientific, and Technical Services › Management, Scientific, and Technical Consulting Services › Marketing Consulting Services
Product/Service Code: SUPPORT SVCS (PROF, ADMIN, MGMT) › PROFESSIONAL SERVICES
Competition & Pricing
Extent Competed: FULL AND OPEN COMPETITION
Solicitation Procedures: SUBJECT TO MULTIPLE AWARD FAIR OPPORTUNITY
Solicitation ID: 75D301-24-Q-78230
Offers Received: 6
Pricing Type: TIME AND MATERIALS (Y)
Evaluated Preference: NONE
Contractor Details
Address: 359 BLACKWELL STREET, DURHAM, NC, 27701
Business Categories: Category Business, Corporate Entity Tax Exempt, Nonprofit Organization, Not Designated a Small Business, Special Designations, U.S.-Owned Business
Financial Breakdown
Contract Ceiling: $142,824,977
Exercised Options: $18,267,334
Current Obligation: $18,267,334
Actual Outlays: $6,080,057
Subaward Activity
Number of Subawards: 2
Total Subaward Amount: $3,958,366
Contract Characteristics
Commercial Item: COMMERCIAL PRODUCTS/SERVICES
Parent Contract
Parent Award PIID: 47QRAA22D001F
IDV Type: FSS
Timeline
Start Date: 2024-09-30
Current End Date: 2025-05-30
Potential End Date: 2025-05-30 00:00:00
Last Modified: 2025-05-30
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